Samsung previews bluray notebooks new ne…

In New York City last night, Samsung gave a sneak peek at three new laptops that are headed to Best Buy for later this week, and also showed a prototype of an all-in-one PC that might or might not turn into a product.Set to be sold through Best Buy starting this weekend, Samsung’s new “Red” laptops include the 14″ R480, 15″ R580, and 17″ R780. The R480, priced at $729.99, and R580, priced at $829.99, will be sold in Best Buy stores, while the R780 will be available only through BestBuy. com.

The R480 and R580 will be shipped with internal Blu-ray drives, whereas the R780 will not, noted Gary R. Schultz, product manager for mobile computing at Samsung Electronics America, Inc. , during an interview at the event. But Samsung decided to leave the Blu-ray drive out of the R780 so as to keep its price point more in line with those of the 14″ and 15″ models.

The R780 is priced at $929.99, or $100 more than the R580. During last night’s premiere event, Samsung situated each of these new laptops, along with several netbooks first rolled out at CES in January, in a variety of “vignettes,” including a mock airport terminal, college dorm room, home office and living room.

There, we found the new R480 laptop playing Blu-ray movies displayed on Samsung TVs.

The R480 laptop comes with an Intel Core i3 processor, 14″ LED backlit HD LCD, Blu-ray drive, 4 GB of RAM, Intel GMA 4500MHD integrated graphics, Wi-Fi, HDMI out, and 500 GB of storage. The R580 steps up to an Intel Core i5 processor, 15.6″ LED backlit HD screen, Blu-ray drive, 4 GB of RAM, Nvidia GeForce 310M graphics, Wi-Fi, HDMI out, and 500 GB of storage.

The R780 subtracts the Blu-ray, but leaves in the Intel Core i5 processor. It then adds a 17.3″ LED backlit HD screen, DVD drive, 4 GB of RAM, Nvidia GeForce 330M graphics, Wi-Fi, Bluetooth, and 500 GB of storage.

Each of the three laptops from Samsung will ship with Windows 7 Home Premium (64-bit) pre-loaded.One of Samsung’s new netbooks, the N210, is also exclusive to Best Buy, and is already available in stores for $379. Other Samsung netbooks including the N135, N150, and ruggedized and “spill proof” NB30 are being sold in multiple venues.

Samsung’s netbook sales are particularly brisk on Amazon.com, said Shultz.

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